I accept that Metro Transit (which operates public transportation in the Halifax area) has the right to reject advertising that may upset its users. But this seems like pure cowardice:
Metro Transit will not allow an advertisement saying You Can Be Good Without God on its buses.
“We’re a public transit service first, and then we sell advertising on the side, and normally the standard procedure is we have a contracted agency who sells our advertising,”” said Metro Transit spokeswoman Lori Patterson on Monday.
“”If there’s something that’s viewed to be controversial, as part of our contract we get to see the messaging on it, and so they advise us if they think something’s going to be controversial and then we review the message.
“If we feel it’s going to be something that’s going to upset a number of people, we don’t choose to advertise it,” Ms. Patterson said.
The Good Without God campaign is fairly well-known across the country and Metro Transit received several calls from concerned citizens who feared that Metro Transit might allow the ads here.
“So, as a public transit system that’s funded primarily by taxpayers, we don’t wish to be controversial, any more controversial than we have to be,” Ms. Patterson said.